2 Ways To Engage With Targeted Audiences on Twitter…Without All The Noise

Twitter has these problems:

1. A lot of people are posting the same thing

Marketers…and everybody else have been abusing some tools to automate website feeds into their Twitter account.

2. A lot of people are auto liking tweets

If you post something with a hashtag and you get instant likes. This means that they are auto liking your tweets.

They didn’t read your tweets and don’t care about you or your tweets.

3. A lot of people are auto DM’ing you

“The attack of the bots”.

If auto liking was not enough.

A lot of people send automated DM’s even if what they are offering doesn’t apply to you.

Most people just ask, ask, ask. They are asking all the time. They never give or provide value.

A better strategy: Engage with a targeted audience

Since there is so much noise and you are not a celebrity. Then the best way to provide value is to engage with a targeted audience.

You have 2 choices:

• Create lists of targeted audiences and engage with them
• Create Twitter Ads

1. Create lists of targeted audiences and engage with them

Something that I like is IFTTT.

With IFTTT you can setup recipes to automate some tasks.

I recommend that you use this if you want to create value.

• I automated a Twitter lists of people that were attending a conference.
• Every time that someone mentioned a hashtag, that user was added to the list. Then I could engage with them.

This poses 1 problem. If there are fake accounts or spammers tweeting that hashtag, then they would be added too. You need to manually clean up the member list.

2. Create Twitter Ads to engage with targeted audiences.

With Twitter Ads you can define different goals:

• Grow your followers
• Increase engagement for a Tweet
• Get users to visit your website
• App installs
• Video views
• Leads on Twitter